Brand building for a b2b company specializing in biodiversity risk analytics for global businesses.
Dunya’s mission is to enable and empower companies to go nature positive with science-based risk analytics. The people at Dunya strongly believe that there is a gentler and surer way of steering our planet to transition to a sustainable and equitable economy.
Dunya was out on a mission to reach out to C-suites across a wide spectrum of industries and businesses. And it needed more than the simple educational content being shared on its LinkedIn account. The ask was for a brand refresh starting with the logo and strong brand awareness building.
C-suites of small, middle, and large businesses across all industries
Dunya's core values are around empowerment, humility, and being non-judgmental. Although they're purpose is very strong their path toward it was going to be supportive. And to support that we built Dunya's communication around all things real while keeping the tone gentle but firm.